VCU professor’s new book challenges ageism in society

‘It's so normalized that we literally have to unmask ourselves to be able to see it because it's all around us and it's been all around us for decades.’

Tracey Gendron holding her new book, Ageism Unmasked: Exploring Age Bias and How to End it
Tracey Gendron, Ph.D., director of the Virginia Center on Aging at VCU, is the author of the new book "Ageism Unmasked: Exploring Age Bias and How to End It." (Tom Kojcsich, University Marketing)

In her book "Ageism Unmasked: Exploring Age Bias and How to End It," Tracey Gendron, Ph.D., director of the Virginia Center on Aging at Virginia Commonwealth University, challenges why “everything we know about aging is wrong,” and why the concept of generations divides us more than it serves to bring us together.

Click here to read more about Tracey Gendron's book.

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